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Building skills for life

Across each of our markets we support initiatives for young people that build skills and attitudes for success in life.

Teaching money management

In the US, Jackson, alongside employees from across the Group, provided more than 5,000 volunteer hours in support of financial literacy as part of its work with Junior Achievement, a charity that teaches young people about money management and how business works. Jackson is one of only 10 companies across the US to have been awarded a Bronze US President’s Volunteer Service Award for the 2011-2012 programme.

In Asia, with the support of the Ministry of Education, Prudential Corporation Asia partnered with the China Insurance Regulatory Commission and the Chinese Academy of Social Sciences to develop an insurance educational course that could be taught across schools in China. Since its launch in 2007, more than 57,000 children have benefited from the course to date, strengthening their knowledge of insurance and how it relates to their everyday lives.

7,500

students helped
in the UK

57,000

children helped
in China

1,000

disadvantaged
young people
participate weekly
through Greenhouse’s
basketball programme

5,000

volunteer hours in
support of financial
literacy at Jackson

Business Class

In the UK, the Business Class programme, run by Business in the Community, gives Prudential UK colleagues the opportunity to use their knowledge, experience and skills to help with some of the most pressing issues in local schools. Businesses partner with a school in a deprived area and work strategically for three years on an action plan driven by the school’s needs, covering areas such as leadership, curriculum and achievement. In 2012 the programme helped 15 schools, 7,500 students and 90 teachers.

Through our partnership, we are working with schools in Reading, Stirling and Westminster and we have 86 volunteers involved. As well as supporting senior managers to develop their leadership skills, and faculty managers to enhance their people management skills, we have built a menu of activities to help young people understand the opportunities available to them when they leave school, as well as working to improve their confidence and motivation.

Greenhouse

We work with Greenhouse, a London-based charity that assists young people in some of the most deprived areas of the city. It uses sport, including basketball, to turn young lives around. Sports coaches work full time in schools to help young people improve their health and fitness, while mentoring them to improve their engagement with their education and community. Prudential’s support enables more than 1,000 disadvantaged young people to participate weekly through Greenhouse’s basketball programme.

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Sports coaches work full time in schools to help young people improve their health and fitness while mentoring them to improve their engagement with their education and community.”

Supporting local communities